🚨 Introduction – June Wasn’t Just Another Month for Mahindra…
Mahindra June 2025 Sales Report – If you thought June would be smooth sailing for Mahindra, think again. While the brand did well overall—especially when compared to last year—some of its biggest names didn’t quite live up to the hype this time around.
Scorpio and Thar fans have every reason to celebrate, but one of Mahindra’s newest and most-hyped models stumbled hard. Surprised? You’re not alone.
Let’s break down what really went down in Mahindra’s garage in June 2025.
📊 Big Picture First – Mahindra’s Total Sales in June 2025
Mahindra sold 47,306 vehicles in the domestic market last month. That’s an 18% jump over June 2024, which is impressive. But hold on—it’s not all good news. Compared to May 2025, sales actually dropped by 10%.
Still, Mahindra managed to secure second place behind Maruti Suzuki and even increased its market share to 14.9%—a rise of 3.1% year-on-year. So, while June had its dips, the overall trajectory still looks solid.
🏆 Thar & Scorpio – Mahindra’s Real MVPs
🔹 Scorpio – Still the King of the Jungle
The Scorpio series continues to dominate. With 12,740 units sold, it was Mahindra’s top performer. That’s a 4% increase over last year. However, sales did drop 12% from May, showing that even the mighty Scorpio isn’t immune to monthly slowdowns.
Still, with its mix of rugged design, strong performance, and loyal fanbase, the Scorpio remains a top choice for Indian SUV lovers.
🔹 Thar – The Lifestyle SUV That Just Keeps Climbing
Now here’s a star in the making. The Thar posted 9,542 units—a massive 77% increase over June 2024! Yes, you read that right.
Even though it dropped 8% compared to May, the Thar’s appeal keeps growing. Its off-road charm, convertible style, and modern tech make it a lifestyle SUV that many buyers dream of.
🚜 Bolero – Still Going Strong (But Showing Its Age)
The Bolero is one of those cars that just won’t quit. In June, it sold 7,478 units, slightly up from last year’s 7,365. But compared to May, there was a 16% dip, which isn’t great.
The Bolero still finds love in rural and semi-urban markets, but it might be time for Mahindra to give it a serious refresh. A modern touch could go a long way in helping this legend stay relevant.
😲 XUV 3XO – The Shocking Underperformer
This one surprised everyone. The XUV 3XO, launched recently with big expectations, didn’t quite deliver in June.
It sold 7,089 units, which is 17% lower than June last year and 11% down from May. For a new model, this isn’t a great look—especially considering all the buzz around it.
Is the segment just too crowded? Or is the pricing off? Either way, this stumble is something Mahindra can’t ignore.
🧠 XUV700 – Still in the Game, But Feeling the Pressure
The XUV700, Mahindra’s tech-laden flagship SUV, clocked 6,198 units in June. That’s a 5% growth over last year, which is decent.
However, it also recorded a 4% drop compared to May, which shows that the competition is heating up. With new players in the midsize SUV space, Mahindra might need to add some spice—maybe a facelift or new variant—to keep the XUV700 fresh.
⚡ Mahindra’s EVs – Small Steps, But Steady Progress
🔋 XEV 9e – Consistent & Promising
The XEV 9e sold 2,808 units, holding steady with its May numbers. That’s not huge volume yet, but for a new EV, it’s promising. Slowly but surely, Mahindra is building its EV base.
⚡ BE 6 – Another One Enters the Game
The BE 6, another all-electric SUV from Mahindra, recorded 1,203 units. Like the XEV 9e, it stayed flat month-on-month. It’s early days for Mahindra’s born-electric series, but these numbers show there’s genuine interest.
🧊 XUV400 & Marazzo – The Ones Left Behind
😞 XUV400 – Slipping Further
The once-hyped XUV400 EV isn’t doing well. It managed only 231 units in June—a 57% drop YoY and a 20% decline MoM. Yes, it did improve 325% over May’s dismal numbers, but let’s be honest: that’s just a bounce off rock bottom.
💔 Marazzo – Barely Hanging On
With just 17 units sold, the Marazzo is all but forgotten. Even though that’s technically a 42% increase over last June (which had only 12 sales), the numbers are too small to matter. It might be time for Mahindra to quietly pull the plug.
📊 Mahindra June 2025 Sales Summary Table
| Model | June 2025 Sales | June 2024 Sales | YoY Change | Key Highlight |
|---|---|---|---|---|
| Scorpio | 12,740 | 12,307 | +4% | Mahindra’s top-seller, slight MoM dip |
| Thar | 9,542 | 5,376 | +77% | Massive YoY growth, lifestyle SUV favorite |
| Bolero | 7,478 | 7,365 | +2% | Steady rural performer, needs refresh |
| XUV 3XO | 7,089 | 8,500 | -17% | Disappointing performance post-launch |
| XUV700 | 6,198 | 5,928 | +5% | Holding steady, but competition rising |
| XEV 9e | 2,808 | NA | New | Strong EV debut, consistent MoM performance |
| BE 6 | 1,203 | NA | New | Early EV momentum, promising response |
| XUV400 | 231 | 534 | -57% | Continues to decline in EV space |
| Marazzo | 17 | 12 | +42% | Sales negligible, likely to be discontinued |
| Total | 47,306 | 40,022 | +18% | Strong YoY growth, but MoM down 10% |
🧠 What This All Means – Time for Mahindra to Rethink?
June’s numbers tell two different stories. On one hand, Mahindra’s classic SUVs are still killing it. On the other hand, its newer offerings and EVs haven’t caught fire yet—at least not in the way Tata or MG has managed to do.
The good news? Mahindra isn’t sitting still. The upcoming Freedom_NU event on August 15 promises big reveals—new platforms, futuristic concepts, and possibly some game-changing launches. This could be the reset Mahindra needs.
✅ Final Take – Still Strong, But Challenges Ahead
In short:
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Scorpio and Thar are holding the fort.
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XUV700 is doing okay, but needs a push.
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XUV 3XO was the surprise disappointment.
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EVs are building quietly in the background.
Mahindra has the momentum, the legacy, and the customer trust. But as competition gets fiercer, the brand needs to stay sharp, bold, and ahead of the curve.
👉 Which Mahindra model do you think will shine in the second half of 2025? Let us know in the comments below!